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Undergraduate

Bachelor of Science in Communications

The Bachelor of Science in Communications focuses on theories and applications of communications—organizational, interpersonal, cultural, political and digital. Required core courses build a foundation in communications theory, research, ethics, law, technology, and business. Students also select a concentration for greater professional focus in one of the following areas: Integrated Marketing Communication, Public Relations, Applied Media Practice, or Professional Writing.

This program prepares students for careers in governmental, business and media organizations that need expert communicators. Communication-related jobs are everywhere as fast-paced companies and brands seek professionals who understand communications strategies and can translate business objectives into media messaging. The program's core courses and concentration options represent the breadth and depth associated with the study of communications, and they define this field as an important standard of a liberal arts education.

The program also emphasizes integration across academic disciplines and industry functions, and it provides the opportunity to analyze and implement communications and leadership skills in a range of organizational settings, media relations roles, and social or political advocacy functions in a changing and complex media environment.

Admission Requirements

6 units of transferrable college-level course work
  • At least six units of transferrable college-level course work; or 
  • at least six units of course work taken at University College and proof of high school completion, General Educational Development (GED) or High School Equivalency (HSE).
2.7 minimum GPA

Note: University College is designed for students with adult responsibilities who may require part-time and flexible course schedules. Current high school students and recent graduates seeking a traditional WashU college experience should apply through the undergraduate admissions office: admissions.wustl.edu.

Application Requirements

Below is a list of requirements for an application to the undergraduate degree in Communications. Applications will be reviewed once all requirements are received.

Application Deadlines

Admission decisions are made on a rolling basis and typically take four to six weeks. An application is incomplete and will not be reviewed until all of the application requirements have been received or processed. Applicants are encouraged to submit all materials by the following dates:

  • SPRING 2022: DEC. 31, 2021
  • SUMMER 2022: APRIL 30, 2022
  • FALL 2022: JULY 31, 2022
Completed application form

The online application is available online on our Apply page. Applications are ready for review when all fields on the application form are completed and the required documents have been received.

Transcripts

Official or unofficial (student-issued) copies of transcripts from the three most recent years of college-level work. If you have fewer than 6-units of transferable credit, proof of high school completion, General Educational Development (GED) or High School Equivalency (HSE) must be submitted. Contact the registrar at each previous college or university attended to request an official transcript. Official transcripts must be sent directly from the registrar to University College. Electronic transcripts should be forwarded to ucollege@wustl.edu. For transcript questions, please contact our Admissions Coordinator, Patricia Agnew, at paagnew@wustl.edu.

Non-United States course work transcript verification
If the transcript you submit for consideration is from a college or university outside the United States, a course by course transcript evaluation is also required. Evaluations will be accepted from World Education Services (WES), Spantran or another member institution of the National Association of Credential Evaluation Services (NACES). For Spantran evaluations, you must use this form

Personal Essay

Tell us about yourself in a brief essay (about 250 words). Why are you applying to University College? What are your goals, both academic and professional? Is there additional information we should know about you when considering your application?

TOEFL/IELTS scores (if applicable)

All international students are required to submit TOEFL, IELTS or Duolingo scores at the time of application. The TOEFL, IELTS and Duolingo requirement may be waived for applicants who, immediately prior to their application for admission, have done both of the following:

  • Lived for three years or longer in the United States or another country where English is the primary language of daily life (e.g. Canada or United Kingdom).
  • Completed three or more years of study at a college or university which is located in that country and where the language of instruction is English.

This policy applies to all international students, even those who have earned a degree from a United States college or university.

If an applicant moves away from an English-speaking country after living and studying there for three years or more, TOEFL, IELTS or Duolingo scores are then required for admission. 

Changes to the English Language Proficiency Requirements (2022–23)

Starting January 1, 2022, University College will cease using the temporary testing options that the University added in 2020. The TOEFL ITP Plus and the TOEFL iBT Home, will no longer be accepted. The traditional TOEFL and IELTS exams will continue to be accepted. Also, the Duolingo exam will be accepted as an official option.

For international student application deadlines and fees, please click HERE.


Additional TOEFL and IELTS information for international students adversely affected by the novel coronavirus (COVID-19) can be found on University College’s International Student Information webpage.

Enrolling in University College

We are here for you, every step of the way. Getting started at University College is easy.

 

Step 1Meet with an Advisor
Schedule an appointment with an advisor online.
 

Step 2Start Your Application
Applying is easy, and our advisors are here to help you find the path that fits your needs. Apply Today!
 

Step 3Plan Ahead
Explore ways that can help you afford your education such as tuition payment methods, scholarships and financial aid.  

 


Take a course today. Apply later.

At University College, students can take courses without applying to a degree program. If you are interested in taking a class to get to know University College, to fulfill credits, for professional development, or to follow a passion, the non-degree option is for you. Learn more.

Our advisors go the extra mile to help you navigate your path and needs. We will provide you with the tools to make each moment spent on your education as valuable as possible. Students will receive:

  • individual appointments with an experienced advisor;
  • career planning services to prepare you for opportunities after graduation;
  • a partner throughout your journey to ensure success.

 

HOURS

Student advising is available from 9 a.m. to 6 p.m., Monday through Thursday and 9 a.m. to 5 p.m. on Friday.

 

Schedule an appointment

REQUIRED CORE COURSES: 18 UNITS

All University College undergraduate students must satisfy the same general-education requirements. Requirements specific to the BS in Communications include:

  • Foundations of Communications (U48 234)
  • Market Research and Communications Strategies (U48 305)
  • Communications Technology and New Media (U48 378)
  • The Business of Communications (U48 381)
  • Communications Ethics and the Law (U48 4160)
  • Digital Communication Analytics (U48 385)

 

INTERNSHIP OR CAPSTONE: 3 UNITS

  • An Internship in Communications OR
  • Integrated Studies Capstone: A&S Professional Track (U56 352)

Note: Students in Communications should fulfill their upper-level writing distribution requirement with either Writing for Public Speaking (U11 324) or Argumentation (U11 3120).

 

CONCENTRATION: 13-15 UNITS

Students complete their degree with one of the following concentrations:

Integrated Marketing Communications (13 units)
Integrated Marketing Communication focuses on the coordination and integration of all aspects of marketing communications such as advertising, public relations, promotion, direct marketing and social media to build awareness and reinforce a brand’s core image.

  • Marketing Concepts (U44 270)
  • Integrated Strategic Communications (U48 262)
  • Social Media for Public Relations (U48 3090)
  • Public Relations Principles and Social Media (U48 350)
  • Strategic Planning (U44 364)

 

Public Relations (13 units)
Public Relations considers the theoretical and practical applications of communications with various publics, including the news media, employees, consumers, the community, shareholders and the government.

  • Public Relations Principles and Social Media (U48 350)
  • Crisis Communications (U48 372)
  • Writing for Business Communication (U48 203) or Effective Editing (U48 3451)
  • Social Media for Public Relations (U48 3090)
  • Strategic Planning (U44 364)

 

Applied Media Practice (13 units)

Applied Media Practice centers on the technical skills and knowledge needed to effectively work in within a variety of digital media and technology platforms.

  • Website Design and Development (U48 218)
  • Advanced Website Development (U48 318)
  • Making the Cut: Editing Digital Video (U49 308) or Shoot, Cut and Upload: Create Media Like a Pro (U49 346)
  • Photojournalism (U49 330) or Social Media: Blogs, Wikis, and the Virtual Community (U48 326) or Audio Storytelling: From Podcasts to Newscasts (U49 327)
  • Social Media for Public Relations (U48 3090)

 

Professional Writing (15 units)

Professional Writing provides the skills to write effectively, in both print and digital formats, at a professional level to address the communication challenges found in business, nonprofit and governmental organizations.

  • Introduction to Journalism: Research to Writing (U48 211)
  • Effective Editing (U49 345)
  • Technical Writing (U11 331) or Grantwriting (U76 470)
  • Two upper-level writing electives from English Composition or Journalism
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