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The Certificate in Strategic Communication provides essential skills for designing, implementing, and managing business communications programs for a range of corporate, agency, and nonprofit organizations. Students in the program learn to coordinate internal and external communications. Program components help students implement programs personally, manage in-house resources, or direct external teams of communications professionals.
The program provides in-depth instruction in writing, editing, and presentation along with analysis of critical concepts in communications research, management, marketing, advertising, public relations, technology, and media (traditional and new) and how these functions relate to each other in creating effective organizational communications.
Undergraduate and graduate degree and certificate programs offered by University College are offered through Arts & Sciences at Washington University in St. Louis. Business-related programs in University College are not accredited by the Association to Advance Collegiate Schools of Business (AACSB International).
Students already admitted to a Bachelor of Science degree program in University College may apply for admission to the Strategic Communication Certificate Program and, with permission, apply certain courses toward this certificate. No more than two courses taken in University College prior to Fall 2000 may be applied to this certificate. There are no formal requirements for admission to undergraduate certificates. Students should speak with an academic advisor regarding their preparation for specific certificates or courses.
US Citizenship or Eligible Noncitizen
International students interested in the certificate programs must hold a visa that permits part-time study (including F-2 and J-2 visas). Students holding F-1 visas are not eligible for these programs. Students holding a B-2 visa may be eligible if the coursework is recreational or avocational in nature.
NOTE: University College is designed for students with adult responsibilities who may require part-time and flexible course schedules. Current high school students and recent graduates seeking a traditional WashU college experience should apply through the undergraduate admissions office: admissions.wustl.edu.
Admission decisions are made on a rolling basis and typically take four to six weeks. An application is incomplete and will not be reviewed until all of the application requirements have been received or processed. Applicants are encouraged to submit all materials by the following dates:
- Fall 2022: July 31, 2022
- Spring 2023: Dec. 31, 2022
- Summer 2023: April 30, 2023
Completed Application Form
The online application is available on our Apply page. Applications are ready for review when all fields on the application form are completed and the required documents have been received.
We are here for you, every step of the way. Getting started at University College is easy.
1. Meet with an Advisor
- Schedule an appointment with an advisor online.
2. Start Your Application
- Applying is easy, and our advisors are here to help you find the path that fits your needs. Apply Today!
3. Plan Ahead
- Explore ways that can help you afford your education such as tuition payment methods, scholarships and financial aid.
Take a course today. Apply later.
At University College, students can take courses without applying to a degree program. If you are interested in taking a class to get to know University College, to fulfill credits, for professional development, or to follow a passion, the non-degree option is for you. Learn more.
REQUIRED COURSES: 15 UNITS
Choose five of following seven courses:
- Foundations of Communications (U48 234)
- Integrated Strategic Communication (U48 262)
- Market Research and Communications Strategies (U48 305)
- Public Relations Principles and Practices (U48 350)
- Writing for Public Speaking (U11 324)
- Communications Technology and New Media (U48 378)
- Digital Communication Analytics (U48 385)
Courses taken toward a University College undergraduate certificate program may be applied to a University College Bachelor of Science degree, as distribution, general elective, or major elective courses. A maximum of 6 units of course work from a University College undergraduate certificate may be used as core major courses in a University College Bachelor of Science degree.
Students already admitted to a Bachelor of Science degree program in University College may apply for admission to the Strategic Communication Certificate Program and, with permission, apply certain courses toward this certificate. No more than two courses taken in University College prior to fall 2000 may be applied to this certificate.
Our advisors go the extra mile to help you navigate your path and needs. We will provide you with the tools to make each moment spent on your education as valuable as possible. Students will receive:
- individual appointments with an experienced advisor;
- career planning services to prepare you for opportunities after graduation;
- a partner throughout your journey to ensure success.
Student advising is available from 9 a.m. to 6 p.m., Monday through Thursday and 9 a.m. to 5 p.m. on Friday.